“You did WHAT?!

I keep doing things I’m not supposed to do. Then they work. Then I do bigger things I’m not supposed to do.

High school dropout turned world-famous DJ. Got banned from the US, went bankrupt, then built a multi-million dollar tech company. Hypnotized 5000+ people on stage just to see if I could. Now I’m going after climate change because… why the hell not?

Here’s the thing: I document everything. Every experiment. Every failure. Every holy shit moment. Not to teach you – because I’ve learned something strange: When people witness me doing the impossible, they start doing impossible things too.

This website is my laboratory. These stories are my evidence. And the Frolic 100 are my witnesses – not just watching me, but having their own realities rewired by what becomes possible when someone goes first.

The question isn’t if you want to see what happens next. The question is: What will happen to YOU when you do?

Latest Thoughts

The Excel test (simple business planning)

T

One thing that has saved my ass over and over again is whenever I’ve had a business idea I’ve always worked it on “on paper” first. I usually use Excel. Back in my music promoting days, every event I ever planned I calculated in Excel. I still have all my old files and they are interesting to review. There is no “rocket science” about them, but they track all...

The Goal Thermometer

T

I like setting goals. Measurable and achievable ones. I also like having fun with them. If I can turn them into a game, even better. A tool I’ve used multiple times is the “money thermometer”. The same kind that you see charities use to show their fundraising. They are used a lot because they are clear and it is fun to watch rise. I’ve done these types of thermometers for...

What kind of person are you

W

There’s a quote I’m quite fond of. I did some research online to figure out where it came from and saw it attributed to several people, so I don’t know where it came from first. But here is my version of it: There are three types of people in this world. The first make things happen. The second watch things happen and the third say “What the hell just happened?”...

The Mexican Fisherman

T

Below is a story that’s been around since the 1960s, and has been adapted many times. I first read it in Timothy Ferris’ 4 Hour Workweek book. I like the story quite a bit and think of it often and how it can relate to my life. For the last 20 years or so I’ve worked from home on my various businesses. I’ve resisted changing things up too much. Choosing to live the life I...

Live on a Budget

L

For a long time I spent what I had. Whatever that was in the bank, or laying around, that was what I had. As I watched those numbers dwindle, I’d try and cut my spending down. But in the end, there really was no plan or strategy. It’s also a fallacy to believe just because you have little to no money, that you are spending that money wisely. I guarantee if you have little money, with...

Burning years away when I was younger

B

Young entrepreneurs have an advantage you lose later in life – time. I can clearly remember being around 20 years old, and making a decision to pursue my music passion, knowing I could spend a couple of years on it and see where it goes. I ended up sleeping on the floor of my small office for 2 years, poor, trying to make something happen. A lifetime later, I simply couldn’t make that...

The story so far

T

You’re probably here because you’ve crossed paths with me sometime in the last 30 years or so. You probably looked me up out of curiosity and here you are. I’m going to use this page to both update the curious, as well as share things and try to be helpful. You don’t have to read it, but there’s a longer bio of mine available, which will fill in many of the blanks...

Welcome to the blog

W

Hello and welcome. I’m old school. My choice of usage of the web is by old school blog. I don’t have a presence in any other social media. I’ll expand on why I don’t in future posts. My hope is for this blog to be of value to young entrepreneurs and people wanting to hear my thoughts about my experiences, success and failures. There isn’t any data collection...

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